Heather-gray hoodie with the Selma varsity arched lettering design on the chest.

Selma Neighborhoodie (Montgomery)

Regular price$ 65.00
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If you know Selma, you know what the Alabama River looks like from the bluff on a clear morning. This hoodie is for that. The design calls out the city the way locals do, no footnotes needed.

Water Avenue's brick district, the arch of the Edmund Pettus Bridge, the Curb Market on a good Saturday: all of it lives in a single zip code worth wearing. Midweight fleece, relaxed fit. Built to last longer than the trends that ignored this town.

About 704 Shop

704 Shop is Charlotte’s original lifestyle and apparel brand, fusing contemporary streetwear design with hometown pride.

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