Heather-gray hoodie with the Madison, Indiana varsity arched lettering design on the chest.

Madison Neighborhoodie (Madison, IN)

Regular price$ 65.00
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The Ohio River bluffs don't look like much of Indiana, and that's the whole point. Madison earned its National Historic Landmark status the same way it earns everything: by holding its ground. Brick streets, steep hills, regatta summers on the river.

This hoodie puts Madison on your chest in a collegiate cut built for real wear. Midweight fleece, relaxed fit. The kind of thing you reach for on a Heritage Trail morning or a slow walk past the Steel & Steam end of Main Street.

About 704 Shop

704 Shop is Charlotte’s original lifestyle and apparel brand, fusing contemporary streetwear design with hometown pride.

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