Heather-gray hoodie with the South Loop arched lettering varsity-collegiate design on the chest.

South Loop Neighborhoodie

Regular price$ 65.00
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The South Loop has the skyline on one side and Lake Michigan on the other. This hoodie claims that address. It starts with the Field Museum and Soldier Field, the two anchors that give the neighborhood its weight, and it wears them the way locals do: without having to explain it.

Heather-gray fleece, structured hood, the kind of fit you reach for after a long run on the Lakefront Trail or a long evening at Weather Mark. Made for the neighborhood. Meant to last.

  • Unisex, Fits True to Size
  • 10 oz Cotton/Polyester Fleece
  • Self Faced Hood Lining
  • Split stitch double needle sewing on all seams
  • Machine Wash Cold, Hang Dry for longest life

About 704 Shop

704 Shop is Charlotte’s original lifestyle and apparel brand, fusing contemporary streetwear design with hometown pride.

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