Heather-gray hoodie with the South Shore arched lettering varsity-collegiate design on the chest.

South Shore Neighborhoodie (Chicago)

Regular price$ 65.00
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South Shore's name is on the chest because this stretch of lakefront earned it. Rainbow Beach, the Lakefront Trail, the Metra Electric stop that locals use as a landmark, this is the South Side's shoreline and it has always had its own identity.

The hoodie is heather-gray, midweight, and cut to wear layered when the lake wind picks up in the fall. If you grew up here or stayed on purpose, you already know why this one exists.

About 704 Shop

704 Shop is Charlotte’s original lifestyle and apparel brand, fusing contemporary streetwear design with hometown pride.

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